-
Protect Youth. Support Harm Reduction
Industry Best Practices
- Age-gated websites and content - Ensure websites and social media pages are age-restricted and monitored for compliance.
- Responsible marketing standards - Avoid youth-oriented imagery, language, and influencers in advertising and packaging, while ensuring proper health warnings are clearly displayed in accordance with Health Canada Regulations.
- Strict age verification protocols - Use reliable ID checks for in-store and online purchases to prevent underage access.
- Support public education campaigns - Collaborate with health organizations to promote awareness about youth vaping risks.
- Track and prevent straw purchases - Monitor bulk purchases or suspicious buying patterns that may indicate adult-to-youth reselling.